Thursday, April 25, 2024

Walmart Doubles Down on Convenience, Value and Experience to Serve Customers This Holiday Season

Walmart is ready to serve its customers this holiday season, offering better value and more convenience than ever as customers start their holiday shopping. More than half of Walmart customers will start their holiday shopping research in Octoberi and Walmart is prepared to meet their needs and help them make the most of the season with an exceptional experience no matter how, when or where they want to shop.

“We listened to our customers, and the way we’re approaching holiday this year underscores our commitment to making holiday shopping easier, affordable and more enjoyable.”

Today, the retailer is announcing price investments for even deeper savings, three new and expanded returns options, a broader assortment with more top gifts, a new community giving platform and an enhanced omnichannel shopping experience to deliver for its customers all season long.

“Saving our customers time and money is in our DNA, and I am proud of how we’ve innovated to offer exactly what our customers need this holiday – deeper savings across a broader assortment of gifts with a seamless omnichannel shopping experience,” said Tom Ward, Executive Vice President and Chief eCommerce Officer, Walmart U.S. “We listened to our customers, and the way we’re approaching holiday this year underscores our commitment to making holiday shopping easier, affordable and more enjoyable.”

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Price Investments to Deliver Even Deeper Savings All Season Long

More than 80% of customers who plan to shop at Walmart this holiday season are doing so because of Walmart’s low pricesii. And this year, families are counting on Walmart more than ever. Customers trust Walmart to consistently offer low prices, every day, and they can expect incredible prices on gifts and for their everyday shopping needs – both in stores and online – throughout the season.

Walmart is making significant price investments in key categories to ensure it can deliver amazing value for its customers during a time when they need it most. In addition, Walmart will offer thousands more Rollbacks this holiday to provide even deeper savings on the hottest gifts, including toys, home, electronics, beauty and more.

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