Two travelers land in the same city, book what looks like the same trip on paper, and end up living through two completely different vacations. One picks a central hotel within walking distance of everything. The other saves a little on the room rate by staying near the edge of town – and spends the… Continue reading How the Right Accommodation Can Shape Your Travel Experience
Category: Guest Post
Why adopting a programmatic ‘Digital Out Of Home (DOOH) Yield Manager’ is key to driving publisher growth
Digital advertising has embraced programmatic capabilities at a rapid pace to bring more efficiency, yet fragmentation and lengthy, manual processes are holding back further growth. For instance, the increasing number of supply-side platforms (SSPs) means that publishers are faced with having to integrate them individually without congesting inventory or limiting trading opportunities with demand-side platforms… Continue reading Why adopting a programmatic ‘Digital Out Of Home (DOOH) Yield Manager’ is key to driving publisher growth
Why Experience Monitoring is Key to Successful Digital Transformation
By John Knopf, SVP of Product of NetMotion COVID-19 has been credited as a driving force prompting increased activity in digital transformation efforts. This, in turn, has put pressure on CIOs and other IT leaders to accelerate the rollout of digital innovation plans in order to keep up with competitors and the pace of change. While most… Continue reading Why Experience Monitoring is Key to Successful Digital Transformation
Forecast: Cloudy with Continued Growth
By Joe Byrne, Regional CTO at AppDynamics, part of Cisco For better or for worse, I believe the Covid-19 pandemic will have a long-lasting, in some cases, permanent, impact on businesses and the technologies they use. The need to focus on digital transformation to adjust to our new, heavily virtualized world jumped to the top of… Continue reading Forecast: Cloudy with Continued Growth
In Need of Digital Transformation? Look to Intelligent Revenue
For almost a decade, digital transformation has been a business buzzword. However, many businesses are struggling to visualize its long-term value and so are failing to implement it successfully and sustainably. Enter Intelligent Revenue. When coupled with company-wide innovation, this revenue strategy can kick start transformation across the entire company. A changing world Sales organizations are being… Continue reading In Need of Digital Transformation? Look to Intelligent Revenue
The Human Factor in ERP Implementations
Author: Jim Martindale, CEO, Navint Companies often treat an ERP (Enterprise Resource Planning) implementation as a technology project. While it is technically a project that the IT department must lead, that’s only half of it. ERP implementations are more than IT projects; they are business projects led by IT. And once the system is employed, the ERP… Continue reading The Human Factor in ERP Implementations