Jumpmind Inc., a leading provider of innovative retail technology solutions, announced it has been named a Major Player in the IDC MarketScape: Worldwide Retail Promotions Management 2024-2025 Vendor Assessment.
The IDC MarketScape report evaluated vendors that enable retailers to manage promotions and optimize how these promotions are delivered in the marketplace. The IDC MarketScape evaluated vendors that offer an established enterprise-grade solution in promotions management, cater to retailers with $500 million or more in annual revenues, and support tier one retailers at a global scale across e-commerce, store and other channels.
The Jumpmind Promote solution was introduced in January 2024. It enables pioneering promotions through a simple and intuitive interface with powerful tools to streamline unified promotion execution. By providing one engine and one authoring tool, and key workflows for all promotions across channels, Promote provides a centralized hub for promotional teams to build, launch and execute campaigns.
Also Read: ShipStation Teams Up with Adobe Commerce for Global Shipping Tools
The highly intuitive user interface enables retailers to execute all aspects of promotions management tasks with ease. A comprehensive campaign builder offers reusable templates, configurable promotion types, and the ability to stack promotions to target the right audience with the exact right offer. Workflows enable teams to create custom promotion rules, triggers, and build in exclusions and inclusions.
The solution is dynamic and tailored to unique customer journeys, releasing promo codes on-demand when audiences meet applicable criteria and parameters. Promote also features “near-miss” promotion identification to empower upselling during the sales and order process. A built-in “best deal” promotion algorithm ensures customers are provided with the lowest price according to qualification across all active promotions.
“Retailers that want to engage inflation-weary consumers need an omnichannel approach to promotions,” said Joe Corbin, President and CEO of Jumpmind. “Most retailers are using disparate promotions tools that make it difficult to execute timely and personalized promotions, necessary to win in today’s competitive retail environment. We’re pleased to be recognized in this important IDC MarketScape report as a Major Player in retail promotions management.”
SOURCE: Businesswire