Eargo, Inc., a medical device company on a mission to improve the quality of life for people with hearing loss, announced the availability of Eargo in approximately 1,500 Victra Wireless stores across the country through a partnership between the companies.
Through the partnership, consumers can now engage with a trained Victra sales consultant to learn more about Eargo, experience Eargo’s virtually invisible devices up close, and see how easy it is to use the portable charger and mobile app. Every Victra store will soon include an interactive display that contains a self-administered hearing screen, demo devices for customers to handle, and educational content about Eargo devices and general hearing health. Following the one-on-one experience with a Victra consultant, consumers can then purchase Eargo devices directly in store.
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Christian Gormsen, President and CEO of Eargo, said, “We are thrilled to be able to expand consumer access to Eargo through this partnership with Victra, a leader in connecting technology to life in a trustworthy way. When shopping for a hearing solution, we believe consumers deserve a world-class in-person experience that includes education, expert sales consultation, self-administered hearing screening and outstanding post-purchase support. We are honored to work with such a strong partner that shares our values for that experience and believe together we can help more people hear better. We also commend the FDA for releasing the final OTC Hearing Aid Rule, which we believe will help improve hearing health for the over 45 million adults in the U.S. with hearing loss.”
Rich Balot, CEO of Victra, said, “We are passionate about offering our guests new technology that has the potential to change their lives. Health and wellness is a new frontier where our team members can add more meaningful value to guests everyday and hearing wellness is an important part of everyday health. The hearing industry has for too long done little to address the stigma associated with buying and wearing a hearing aid. Eargo stands out as a technology that not only addresses this stigma but provides quality audio and professional support that matches the high standards we have for our guests. We are proud to partner with Eargo to improve the retail consumer hearing experience.”