With a 20 year career in producing data-driven solutions for clients at Amazon Ads and Teads, Mary Pat Simpson will usher GlassView into its next phase of expansion
GlassView, the inventors of AI NeuroPowered Media, announced the appointment of Mary Pat Simpson as VP, Client Partnerships. Simpson will be responsible for developing commercial partnerships and growth to drive revenue and deepen relationships with the company’s clients, which includes 80 Fortune 100 brands. She will report to Alyssa Rodia, President at GlassView.
Simpson brings over 20 years of experience as a high-energy advertising professional with a proven track record in producing data-driven solutions for clients. Most recently, she served as an Agency & Enterprise Lead for Stellantis at Amazon Ads, where she led initiatives that significantly drove revenue growth, client investment, and satisfaction.
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“Mary Pat is one of the most respected client partnership leads in our industry. With a terrific career solving for complex commercial needs for some of the biggest brands on earth, she brings a wealth of knowledge and fresh ideas to our cutting-edge group.” says Founder J. Brooks
Prior to Amazon, Mary Pat spent 5 years at Teads as Senior Account Director, successfully introducing the Teads brand to the Detroit market and drove success through a concise go-to-market strategy, increasing market revenue through effective leadership. She received her Bachelor of Arts in Advertising & Communications from Michigan State University.
“I’m inspired by the revolutionary products and technologies that GlassView has developed and is bringing to market to help brands better understand and connect with their audiences. The work that GlassView is doing through our neuroscience driven media platform, AI and GlassView Origin is up-leveling how brands are able to address true consumer attention and emotional affinity,” said Mary Pat Simpson, VP, Client Partnerships. “I’m equally inspired by the brilliant and future-forward innovators throughout every department of this company.”
SOURCE: PRNewswire