Tuesday, May 14, 2024

New Goodwheat Pasta Serves up Pasta Revolution With Forkful of Fiber That Never Tasted So Good

Pasta-lovers seeking to add fiber to their diets without sacrificing taste will soon be boiling over with joy with debut of GoodWheat pasta, a superior, single-ingredient noodle that delivers better nutrition and unmatched taste. Developed by Arcadia Biosciences, Inc.® (Nasdaq: RKDA), a producer and marketer of plant-based health and wellness products, GoodWheat is an innovative and healthy addition to the pasta category, marking the company’s continued expansion into better-for-you food and wellness products.

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GoodWheat pasta’s five varieties – penne, spaghetti, fettuccine, elbows and rotini – are now available in select retailers nationwide, for $3.99 (SRP) for a 12-oz. package. Each pasta type is also sold in both 3-packs and 6-packs on Amazon, as well as variety packs in 3- and 6-packs.

“It’s no secret that Americans love pasta, but until now, families have had to choose between traditional pastas that deliver on taste but aren’t typically strong in nutritional content and ‘healthier’ veggie-based pastas that offer nutrition but are lacking in taste and texture,” said Laura Pitlik, Arcadia’s chief marketing officer. “With GoodWheat, parents can feel good about serving a crowd-pleasing meal to their families – even the kids will love the amazing taste and benefit from the nutrition – taking dinners from blah to brava!”

GoodWheat pasta contains four times the fiber of regular pasta – with 8g per serving versus 2g in regular wheat pasta – a significant health benefit for the 60 percent of U.S. adults[1] who are seeking to increase their fiber intake to improve their digestive health, cardiovascular health, weight management and more. GoodWheat pasta is also rich in prebiotic fiber to support gut health and immunity.

The health benefits of GoodWheat pasta extend far beyond fiber; it also has 9g of protein per serving, which is about 25 percent higher than most traditional pastas[2]. GoodWheat pasta has the market’s trusted Non-GMO certification, is certified kosher and is USA Farm Grown, a key product attribute for those seeking transparent sourcing. GoodWheat also consists of one simple ingredient, in contrast to other common pasta brands which use enriched wheat flour and add ingredients such as xanthan gum.

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