Saturday, April 27, 2024

Golden Grail Bolsters Distribution Network with UNFI Agreement

Golden Grail Technology, a diversified beverage and investment group, announced a new strategic distribution agreement with United Natural Foods, Inc. for its Cause Water brand.

The partnership opens distribution channels for Cause Water to over 30,000 retailers serviced by UNFI. As the largest full-service grocery partner in North America, UNFI distributes natural, organic and conventional products to natural product superstores, independent retailers, conventional supermarket chains, ecommerce providers, and food service customers. Partnering with UNFI highlights Golden Grail’s commitment to expanding the presence of its growing brand portfolio.

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Cause Water is pure mountain spring water bottled at the source, delivered in a premium, fully recyclable aluminum can with a resealable cap. The brand is built on a core mission of plastic reduction and ocean preservation. The Cause Water brand and its core values align with UNFI’s commitment to building a food system that is better for all.

“We’re thrilled to enter this strategic distribution agreement with UNFI, which will open new opportunities and accelerate growth for Cause Water. “said Steven Hoffman, CEO of Golden Grail Technology. “We believe our brands provide great value to retailers as well as customers and we’re excited to maximize the potential for Cause Water by leveraging the depth and strength of UNFI’s distribution network.”

Striking an agreement with UNFI comes on the heels of Golden Grail acquiring the Sway Energy brand in early December, bringing its portfolio of brands to eight, alongside Cause Water, KOZ Water, Tickle Water, Sketch Can, Trevi Essence Water, Spider Energy and Scorpion Energy.

Golden Grail Technology www.GoldenGrailBeverages.com is a fast-growing company with a strategic mission to innovate, build and streamline the growth of its beverage portfolio through fiscally responsible investing. The company targets brands that have a proven sales history, loyal consumer following, retail presence and strong value proposition who need assistance to get to the next few levels. Golden Grail has been actively acquiring brands within emerging and growing beverage categories. Our robust product offerings include Spider Energy Drink, Trevi Fruit Essence Water, Tickle Water for kids, Sketch Can for Tweens, Cause Water & KOZ Water helping reduce global plastic pollution and Scorpion Energy Hemp/CBD.

SOURCE: PR Newswire

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