Friday, December 9, 2022

Dynasty Financial Partners & MarketCounsel Announce Strategic Partnership with SmartRIA

Dynasty Financial Partners (Dynasty) and MarketCounsel, together, announced a strategic partnership with SmartRIA at The MarketCounsel Summit. SmartRIA is a provider of comprehensive technology solutions for automating and streamlining compliance for registered investment advisers (RIAs).

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“When we were looking for cutting-edge software to make compliance considerably easier, more operationally efficient, and more collaborative for advisory organizations, we found that SmartRIA was the best choice,” said Edward C. Swenson, Co-Founder and Chief Operating Officer of Dynasty Financial Partners. “SmartRIA offers a user-friendly interface, automated workflows, and a value-adding consultancy feature to transform compliance from drudgery into a driver for robust growth—and all within a centralized platform.”

Under the strategic partnership, Dynasty will implement The SmartRIA Pro™ platform for its network advisors; MarketCounsel will leverage The SmartRIA Pro platform to deliver its tailored compliance management program to its member firms. The companies have also completed an investment in SmartRIA. Terms of the investment were not disclosed, but Dynasty along with MarketCounsel have selected MarketCounsel’s President and CEO, Brian Hamburger, to join SmartRIA’s board of directors.

“As the regulatory and risk landscape continues to evolve, RIAs find themselves allocating outsized internal resources to protect the firm and maintain their regulatory compliance program,” said MarketCounsel President and CEO Brian Hamburger. “We are excited that we have been able to translate our bespoke compliance program and its custom monitoring algorithms to SmartRIA‘s platform and believe that, together, we can give our RIA member firms peace of mind without having to hire more team members or utilize multiple, disparate technology systems. I am excited to work with SmartRIA’s leadership team on executing upon its strategic vision and enabling more advisors to benefit from its technology.”

“At Dynasty, we utilize our industry-leading size and scale in the technology and value-add business services space to make strategic investments or acquisitions where we view synergies for our network.

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