Celonis, the pioneer and global market leader in process mining, and the BMW Group today announced they have significantly expanded their strategic partnership to continuously optimize BMW’s market-defining processes designed to increase its efficiency, productivity and sustainability. The two Munich-based industry leaders have also agreed to cooperate closely in the further development of future process mining innovations.
BMW Group leverages Process Intelligence to drive global technology leadership
The enhanced collaboration between the BMW Group and Celonis is a significant milestone in the development and application of Process Mining and Process Intelligence that not only sets the standard for the automotive industry but companies worldwide. By combining their respective leadership and expertise in global innovation, the companies will drive significant advances in digital transformation. The companies have a long-standing relationship, showcased by the BMW Groups pioneering use of Celonis’s recently announced Process Intelligence Graph and the development of AI-based innovations.
Center of Excellence for Process Mining as key success factor
A key factor in the BMW Group’s success since it began using process mining more than eight years ago is the establishment of its dedicated Process Mining Center of Excellence (CoE), which pools the company’s process mining expertise within its central IT department in order to drive the development and implementation of new innovative solutions.
Group-wide digitalization initiative with Celonis
The BMW Group relies on Celonis’ process mining technology to accelerate its Group-wide digitalization initiative. The aim is to make Celonis available to all the Group’s employees, giving them the ability to analyze all company processes relevant to them and to identify and eliminate anything that causes inefficiency.
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The key areas of the collaboration:
- Continuous data-based optimization of Group-wide processes to increase efficiency, productivity and sustainability
- Use of the Celonis Process Intelligence Graph for cross-process optimization
- Improving the software’s user experience to make it even easier to use, particularly for non-IT-savvy users
- Close collaboration to develop innovative solutions
Close partnership also in the area of software development
The BMW Group’s Center of Excellence for Process Mining and Celonis’ development team also agreed to collaborate more closely to accelerate the joint development of process intelligence innovations. This includes, for example, connecting suppliers in cross-company processes more efficiently by automating the transfer of data (e.g. via CatenaX) and mapping the entire customer journey. The collaboration will also focus on the integration of new AI technologies, such as the processing of information for operational employees in the production area.
“The BMW Group aims to be a pioneer in the quality and efficiency of corporate processes. This goal applies especially during our current transformation, the largest in the history of the BMW Group, towards electromobility, digitalization and circularity. Continuous analysis and optimization of our end-to-end processes with Celonis is a decisive factor in increasing productivity, minimizing resource consumption and making supply chains more resilient,” says Alexander Buresch, CIO of the BMW Group. “The software’s ease of use, thanks to the integration of AI models, opens up new opportunities for us to make process mining available to a large number of users throughout the company and thus utilize the potential of the technology more comprehensively than ever before.”
SOURCE: Celonis