Wednesday, May 22, 2024

BCG Announces Collaborations with NASA and USRA to Launch a Generative Artificial Intelligence Lab for Science and Engineering

Boston Consulting Group (BCG) announced strategic collaborations with NASA’s Ames Research Center in California’s Silicon Valley and the Universities Space Research Association (USRA) to launch a generative artificial intelligence (GenAI) lab for science and engineering. The lab will explore the short- and long-term benefits of new GenAI technologies related to Earth science, including Geostationary Operational Environmental Satellite (GOES) weather data, life sciences, and engineering. These collaborations harness the talents of a unique team of leading innovators from industry (BCG), government (NASA), and academia (USRA) with decades of experience advancing the state-of-the-art in artificial intelligence.

As part of these collaborations, BCG X (the tech build and design unit of BCG), NASA, and USRA will conduct research, development, testing, and evaluation of GenAI technologies, as well as analyze the growth of responsible GenAI technologies through the use of publicly accessible datasets. They also intend to produce joint publications on technical evaluation criteria for different scenarios, use cases, and test cases as applied to the performance of various publicly available open source GenAI models.

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“In this pivotal moment in time for AI, the GenAI lab represents a unique opportunity to rapidly and responsibly advance the application of AI for public good applications,” said Dr. David Bell, Director of USRA’s Research Institute for Advanced Computer Science.

“We have only just begun to explore the transformative power of GenAI in Earth sciences,” said Christoph Schweizer, CEO of BCG. “BCG is privileged to work with NASA and USRA. Together, we are pioneering the critical research and development necessary to propel these technologies forward, ultimately benefiting global society.”

Founded in 1969, under the auspices of the National Academy of Sciences at the request of the U.S. Government, the Universities Space Research Association (USRA) is a nonprofit corporation chartered to advance space-related science, technology, and engineering. USRA operates scientific institutes and facilities and conducts other major research and educational programs. An association of 120 university members, it engages the broader university community, employs in-house scientific talent, and offers innovative research, development, and project management expertise.

SOURCE: PRNewswire

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