Bloomreach, the platform fueling limitless ecommerce personalization, announced it has partnered with Planet, a leading provider of integrated payments and software platforms for retailers. Together, the companies will unlock more personalized, AI-powered ecommerce for businesses around the world — offering a composable solution that connects the customer journey across the online and in-store shopping experience.
Bloomreach offers solutions across marketing automation, search, and content management that allow businesses to drive measurable revenue growth. A member of the MACH Alliance, its solutions enable businesses to build a composable commerce environment, creating a best-of-breed technology ecosystem that works best for the needs of their customers. In partnering with Planet, Bloomreach is making it even easier for businesses built on the Planet Unified Commerce platform to bring Bloomreach solutions into their technology ecosystem, with fast time to market.
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The combination of Planet and Bloomreach solutions will enable businesses to extend personalization further across the shopper experience. With a unified view of customer and product data, businesses can fuel tailored experiences that connect every aspect of commerce — from marketing and search to order management systems (OMS) and payments.
“Planet and Bloomreach are joining forces to offer a fully unified and composable commerce solution for retailers, especially for cooperative and independent store network models,” said Luca Cassina, President, Retail, Planet. “By combining Planet’s unified commerce and OMS capabilities with Bloomreach’s advanced AI-driven personalization, we are poised to enable the creation of high-performing shopping channels across e-commerce and in-store. Our customers will be able to leverage stores as strategic assets to boost business growth, while effectively managing the complexities of their model.”
SOURCE: Businesswire