Thursday, April 3, 2025

MarTech

Ansira Acquires BrandMuscle and SproutLoud

Ansira Partners, Inc. ("Ansira"), an independent global marketing technology and solutions company with proprietary channel, website, and advertising technology platforms, announced the acquisition of BrandMuscle and SproutLoud, two...

Pepper and UniPro Foodservice Announce Expanded Partnership To Drive Growth for Foodservice Suppliers in eCommerce Digital Ads Program

Pepper, the industry-leading eCommerce platform, and UniPro Foodservice, the largest foodservice distribution cooperative in the United States, are excited to announce an expanded partnership...

Groupm And Incremental Partner To Power The Next Generation Of Retail And Integrated Media Planning, Optimization, And Measurement

GroupM, WPP’s media investment group, announced a strategic partnership with Incremental, a leading provider of neutral retail media solutions. The partnership furthers GroupM’s integrated...

Instacart Makes Youtube Ads Shoppable For CPG Brands

Instacart, the leading online grocery platform in North America, announced that it is extending its first-party retail media data to YouTube, driving even more shoppable...

Albertsons Media Collective Launches Collective TV – Powered by First-Party Data, Closed-Loop Measurement, Shoppable Ads and Premium Inventory

Albertsons Media Collective, the retail media arm for Albertsons Companies, Inc. debuted Collective TV, a solution that unlocks the combined value of retail media...
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