Meijer opened its first two Meijer Grocery stores in Lake Orion and Macomb Township, offering Metro Detroit customers a new way to shop the Michigan retailer known for pioneering the one-stop shopping concept.
“As a company, we’ve opened more than 500 supercenters, neighborhood markets and Meijer Express locations, and that feeling of excitement and anticipation as you welcome customers in for the first time never gets old,” Executive Chairman Hank Meijer said. “But opening the doors of these stores feels particularly special because of the unique need they’ll fulfill in our customers’ everyday lives.”
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Meijer Grocery is a new type of Meijer store focused on providing a streamlined shopping experience for day-to-day needs. The Meijer Grocery stores feature unique design elements that enhance the shopping experience in terms of both aesthetics and convenience and the format’s size allows Meijer to serve customers in more locations than was possible with only the larger supercenter layout.
The stores’ condensed footprints of 75,000-90,000 square feet offer the food-focused shopping experience the retailer is known for alongside all the most essential categories a customer might need for a quick trip or weekly restock, including:
- Fresh produce and grocery
- In-store meat cutters
- Bakery equipped with in-store cake decorators
- Full-service deli
- In-store and drive-thru pharmacy
- Health & beauty care
- Baby, pets and household essentials
- Card & party and floral
Additionally, the stores will feature many of the same convenient, customer-centric solutions Meijer supercenter shoppers have come to count on. For example, both stores feature three checkout methods – staffed lanes, self-checkout and Shop & Scan – to suit every customer’s preference. Meijer Grocery stores also have wide aisles for quick navigation and rear-access coolers that allow team members to refill refrigerated items without crowding the sales floor. Meijer customers can also shop the new stores using the familiar saving and shopping technology they use at the supercenters, including mPerks, Meijer Home Delivery and Pickup.
SOURCE: PRNewswire