Accrete AI, a leading dual-use enterprise AI company, deployed its AI software for open-source threat detection, Argus, with the U.S. Department of Defense in 2022. Accrete is excited to announce that it has been awarded a new contract by the U.S. Special Operations Command (USSOCOM) to deploy Argus to enable intelligence analysts and special operators in USSOCOM to predict real time disinformation threats from social media.
“Synthetic media, including AI-generated viral narratives, deep fakes, and other harmful social media-based applications of AI, pose a serious threat to U.S national security and civil society,” said Prashant Bhuyan, Founder and CEO of Accrete. “Social media is widely recognized as an unregulated environment where adversaries routinely exploit reasoning vulnerabilities and manipulate behavior through the intentional spread of disinformation. USSOCOM is at the tip of the spear in recognizing the critical need to identify and analytically predict social media narratives at an embryonic stage before those narratives evolve and gain traction. Accrete is proud to support USSOCOM’s mission.”
Accrete will also launch an enterprise version of Argus Social for disinformation threat detection later this year called Nebula Social. Nebula Social will address urgent customer pain points pertaining to AI-generated synthetic media, including heightened risk from viral disinformation and deep fakes. Managing AI-generated synthetic media risk requires an AI agent capable of autonomously learning what is most important to an enterprise and predicting the most relevant emergent social media narratives across modalities, including language, image, video, and audio, before they influence behavior.
Nebula Social not only aims to help enterprise customers manage synthetic media risk, such as AI-generated smear campaigns from competitors but also to autonomously generate timely and relevant content that matches the most influential emergent narratives with authentically engaged audiences to drive more efficient product innovation and go-to-market strategies. Nebula Social has the potential to significantly expand the traditional social listening market by satiating latent enterprise demand for more intelligent and predictive social media tools for a variety of use cases, including crisis management, product innovation, recruiting, marketing, and political strategy.
According to Bhuyan, “Government agencies and enterprises alike have an urgent need to manage a plethora of risks and opportunities posed by AI-generated synthetic media.” Bhuyan goes on to say, “Companies are already experiencing significant economic damage caused by the spread of AI-generated viral disinformation and deep fakes manufactured by competitors, disgruntled employees, and other types of adversaries. We believe that the market for AI that can predict and neutralize malign AI-generated synthetic media is about to explode.”
SOURCE: PRNewswire