Valvoline Inc., a global leader in vehicle care powering the future of mobility through innovative services and products, announced a multi-year sponsorship agreement between Valvoline Canada and Honda Indy Toronto. The 2022 event is scheduled to take place July 15-17 at Exhibition Place, along the shores of Lake Ontario.
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This sponsorship confirms Valvoline’s ongoing commitment to growing the brand’s presence in Canada and furthering its storied legacy in motorsports.
“Valvoline’s heritage in motorsports — across all types of racing — is known around the world,” said Mark Coxhead, president and general manager of Valvoline Canada. “We are thrilled to announce our partnership with Honda Indy Toronto, and we are excited to showcase Valvoline to customers and consumers alike during the three days of racing this summer.”
Valvoline branding will be displayed throughout the race venue, and attendees will have the opportunity to connect with Valvoline in Thunder Alley as part of a large-scale, interactive brand activation. Additional plans for a unique Honda Indy Toronto experience for select attendees, hosted by Valvoline, are in development.
NTT INDYCAR Series first started racing on the streets of downtown Toronto in 1986. Today, the Honda Indy event has become one of the most attended motorsport festivals in the country.
Valvoline Inc. is a global leader in vehicle care powering the future of mobility through innovative services and products for vehicles with electric, hybrid and internal combustion powertrains. Established in 1866, the Company introduced the world’s first branded motor oil and developed strong brand recognition and customer satisfaction ratings over the years across multiple service and product channels. The Company operates and franchises approximately 1,600 service center locations and is the No. 2 and No. 3 largest chain in the U.S. and Canada, respectively, by number of stores. With sales in more than 140 countries and territories, Valvoline’s solutions are available for every engine and drivetrain, including high-mileage and heavy-duty vehicles, and are offered at more than 80,000 locations worldwide. Creating the next generation of advanced automotive solutions, Valvoline has established itself as the world’s leading supplier of battery fluids to electric vehicle manufacturers, offering tailored products to help extend vehicle range and efficiency. To learn more, or to find a Valvoline service center near you,