Winnebago®, a pioneer in recreational vehicles for over six decades, proudly announces the launch of the all-new Thrive™, a high-quality, lightweight, modern travel trailer developed to redefine comfort and design expectations in its category. Thrive represents a renewed energy for the Winnebago brand, reflecting a commitment to delivering innovative, customer-focused RV experiences that elevate owners’ time outside.
Launching with two debut floorplans, the 18FBS and 22MBH, Thrive offers options ranging from 22 to 33 feet in length with one to two slide-outs, designed to suit a wide range of lifestyles-from weekend adventurers to full-time explorers.
“Thrive is more than a travel trailer-it’s a statement,” said Adam Gudger, Product Manager for Winnebago’s towables Thrive product. “We identified an opportunity to serve design-conscious buyers seeking a refined, upscale experience-without making things complicated. Thrive fills that space with thoughtful craftsmanship, innovative features, and styling that surprises in all the right ways.”
Also Read: May Mobility Partners with ITOCHU to Globalize Remote AV Support at Scale
Why Just Camp, When You Can Thrive?
Thrive is built around the belief that premium outdoor living shouldn’t be a compromise. It addresses a growing consumer desire for easy, elevated comfort while introducing a new class of laminated towables that offer more comfort, more flexibility and more intentional design than other travel trailers on the market.
“Thrive reflects how people want to live and travel today,” said Grant Smith, Product Manager for Winnebago’s towables unit. “It’s not just about getting from point A to point B-it’s about having a space that makes every trip feel like an upgrade. And this is just the beginning. We have a full lineup of thoughtfully designed floorplans on the horizon that will expand the possibilities for how and where campers can enjoy the outdoors.”
SOURCE: GlobeNewswire