ChangAn Automobile, an intelligent low-carbon mobility technology company, officially launched its three major brands, CHANG-AN, DEEPAL, and AVATR, in Europe at its brand launch event, themed “Sharing the Future,” in Germany. This milestone marks a new phase in ChangAn’s “Vast Ocean Plan”, reinforcing its commitment to technological innovation and sustainability. With a fully integrated European ecosystem spanning research, production, supply chain, sales, and operations, ChangAn is deepening its connection with European consumers by investing in local talent, collaborating with regional partners, and driving the future of intelligent and sustainable mobility.
At the event, ChangAn showcased the DEEPAL S07, marking its European debut, alongside the CHANG-AN E07, and DEEPAL S05, with their market launches planned for a later stage. Highlighting cutting-edge technologies in intelligence and electrification, ChangAn is meeting European demand for high-performance electric vehicles.
ChangAn’s technological innovation is recognized globally, driven by a global collaborative R&D system spanning six countries and ten locations. It boasts over 18,000 R&D personnel from 31 countries and regions, with 16 technology research and product development centres, 17 technology companies, and 180 laboratories (including national-level laboratories), positioning it as a key player in the European EV market.
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As part of its European launch, ChangAn is adopting a structured market entry strategy, initially focusing on key EV markets such as Norway, Denmark, Germany, the Netherlands, and the UK. By 2028, the company plans to establish a presence across all major European markets. The European Headquarters, located in the Netherlands, will serve as the central hub for business operations. Sales companies Headquarter has been set up in Munich, Germany. With around 500 professionals currently employed across Europe, including experienced designers and engineers from Italy and the UK, the Company is committed to expanding its local talent pool to drive innovation and deepen market engagement.
“It is great to be here in Germany,” stated Zhu Huarong, Chairman of ChangAn Automobile. “ChangAn is an open and collaborative company driven by a clear mission: to lead sustainable mobility and benefit human life.”
SOURCE: PRNewswire