Friday, November 22, 2024

Cannabis Leaders Nabis and The Parent Company Forge Exclusive Distribution Partnership

Nabis, the leading licensed cannabis wholesale platform in the world’s largest legal cannabis market, announces a transformative distribution partnership with The Parent Company, a leading consumer-focused California cannabis company, that will optimize efficiencies while bringing top brands to dispensaries across the Golden State. Beginning this month, Nabis will distribute all of TPCO’s products, including Monogram and other TPCO owned brands, to licensed retailers with the best quality of service.

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“They are a trusted partner that reflects our values and, importantly, our commitment to provide unparalleled service to our customers.”

“We are excited to be the exclusive wholesaling partner for The Parent Company,” said Vince Ning, Co-CEO and Co-Founder of Nabis. “Their world-class team’s dedication to technology as a way to lower costs, and devotion to bringing the best quality products to market, mirrors Nabis’ long-term investments in our innovative platform that connects brands with retailers, giving consumers better access to legal cannabis products.”

Bringing together two of the largest cannabis companies in California also creates efficiencies for retailers, which will receive TPCO’s portfolio of brands with 2-day shipping turnaround times as well as a streamlined transactional process that increases sales velocity. Retailers will be able to purchase smaller order sizes more frequently, to optimize their cash flow and storage space onsite.

Prior to partnering with Nabis, TPCO relied on self-distribution for its diverse portfolio. Through this engagement, TPCO will fulfill its vision with a strong strategic partner to generate efficiencies that lead to lower costs across the entire supply chain. By streamlining wholesaling and improving market penetration, the partnership also allows TPCO to invest even more in research, development, innovation and new product and brand launches.

“Efficiently scaling the reach of our brands and high-quality products to a broader audience of California consumers while reducing our expenses and removing unnecessary complexity from our organization is what drew us to Nabis,” said Troy Datcher, CEO and Chairman of The Parent Company. “They are a trusted partner that reflects our values and, importantly, our commitment to provide unparalleled service to our customers.”

Adding TPCO’s suite of brands deepens Nabis’ California market share and enriches its standardized end-to-end wholesaling network, which serves all brand and retail partners with speed, reliability and product selection. In addition, cost savings passed on to consumers help combat the illicit cannabis market with more competitively-priced legal cannabis products.

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