Friday, June 13, 2025

Freightos Looks To Scale Platform Transactions with Forward Air Corporation Partnership

Freightos, the leading digital freight booking and payment platform, and Forward Air Corporation, known as Forward, a premier provider of ground transportation services across the United StatesCanada and Mexico announced an expanded collaboration that will enable freight forwarders to instantly book less-than-truckload (LTL) and linehaul trucking through the 7LFreight by WebCargo platform.

“Freightos is building a one-stop digital infrastructure for global freight, where supply chain organizations can manage multiple legs and services of a shipment seamlessly,” said Zvi Schreiber, CEO of Freightos. “This expanded collaboration with Forward reflects our broader growth strategy of supporting more transaction types—air, ocean, and trucking—and more stages of each transaction, from price discovery to final-mile delivery. We’re proud to integrate with Forward’s unmatched ground network to help power the future of efficient, multimodal logistics.”

By integrating Forward’s extensive network—which spans nearly 11,000 lane pairs, 100+ facilities, and reaches 96% of U.S. ZIP codes—into the Freightos platform, this collaboration builds upon an existing rate distribution integration to now enable forwarders to book door-to-door, airport-to-door, and door-to-airport trucking services directly through 7LFreight. This next phase adds digital booking capabilities and will soon include airport cartage services, creating a seamless connection between Freightos airline bookings and streamlined first- and last-mile transport options.

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“Digitization isn’t optional—it’s essential, because our customers move fast,” said Melissa Feeser, Senior Vice President of Sales at Forward. “This collaboration streamlines workflows for hundreds of shared customers, enabling faster, more accurate bookings through a single platform. They now have instant access to the largest airport-to-airport network in the U.S. With operational precision—like photo-delivery confirmation—our customers gain control, speed, and full visibility into how their value is delivered.”

The service is initially available on 7LFreight, with plans to expand across the broader Freightos platform, including WebCargo, offering hundreds of mutual customers a more connected and efficient experience. With digital payments and cartage services on the roadmap, this  also lays the groundwork for a more integrated freight experience, particularly beneficial for international shipments arriving by air and continuing by road.

Forward is an essential provider within the North American expedited ground landscape,” said Brennan O’Dowd, CEO and founder of 7LFreight by WebCargo.  “We’ve been proud to work with them over the years and we are excited for the access that this expanded partnership brings to our forwarder customers, helping them book door to door, middle mile and last mile more efficiently.”

SOURCE: PRNewswire

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