Quail Forever announces the hiring of Joshua Michna as the new Precision Agriculture & Conservation Specialist to support growers in the Texas High Plains region. This new role is made possible by the collaboration of Quail Forever, Cotton Incorporated, BASF Agricultural Solutions, and the United Sorghum Checkoff Program to boost farm profitability and deliver tangible environmental benefits.
Michna’s new role will help landowners make best use of cutting-edge technology and voluntary wildlife conservation practices to identify acres of farmland opportunity. He will work with farmers to develop a Precision Ag Business Plan suited to their operation. By targeting return on investment at a sub-field scale, Michna will help define areas to explore alternative agricultural practices, voluntary conservation programs, cost-share and other funding opportunities to increase profits and success for a producer’s operation. The end goal of this position is to offer habitat-based solutions including soil health, water quality, carbon sequestration and rural economic development while maintaining high farm revenues.
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“The Habitat Organization is excited and proud to collaborate with the great programs and people at Cotton Incorporated, United Sorghum Checkoff Program, and BASF Agricultural Solutions in this effort to promote farm profitability along with conservation initiatives,” Director of Sustainability Partnerships for Quail Forever Brent Rudolph said. “Texas Panhandle cotton and sorghum growers are committed to supporting a healthy environment and bright economic future for their families and communities, and quail, pheasants, and other wildlife will benefit from our efforts to work together here.”
The addition of a Texas-based precision specialist adds further momentum to Quail Forever’s collaborative agricultural initiatives to deliver sustainability outcomes. Starting in 2019, the Cotton Sustainability & Quail Recovery Project in cooperation with Cotton Incorporated set the table for innovation in the commodity sector. Since that time, the Sorghum for Birds initiative with the United Sorghum Checkoff Program and the recent national sponsorship announcement with BASF Agricultural Solutions have positively transformed Quail Forever’s grower relationships in focal regions for upland birds.