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Retail Media Solution

Groupm And Incremental Partner To Power The Next Generation Of Retail And Integrated Media Planning, Optimization, And Measurement

GroupM, WPP’s media investment group, announced a strategic partnership with Incremental, a leading provider of neutral retail media solutions. The partnership furthers GroupM’s integrated...

NielsenIQ Launches Retail Media Solution to Monetize Assets and Measure ROI for Retailers

NielsenIQ, a global information services company, announced the launch of NielsenIQ Activate; a software-as-a-service (SaaS) solution that enables retailers to accelerate revenue opportunities through...
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