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personalised experience

74% of today’s beauty shoppers say brands don’t know them well enough to make the right recommendations

Red Ant’s survey offers valuable insight into the direction of the market and what motivates beauty customers to buy. The majority (74%) of consumers said...

Read Magazine Interview With Sarah Friswell, CEO at Red Ant

What defining factors have got you to where you are today? Great teams – I’ve always been lucky enough to join great teams. The...
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