Internet advertising became practically identical to conventional marketing strategies like TV and radio ads, newspaper ads, billboards, etc. as web technologies advanced in the...
IAB Tech Lab, the global digital advertising technical standards-setting body, announced the release of its Identity Solutions Guidance document for public comment for 30 days...
Digital advertising is a method of distributing products or services to relevant target audiences. By persuading a large number of people through the medium...
What challenges did the Covid-19 pandemic pose for your team?
EC-PR was already a virtual agency, so lockdown presented no new operational challenges. However, the...
