Wednesday, May 15, 2024

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With New Integration, RollWorks and G2 Give B2B Marketers Richer Insights Into Buyer Intent

Account-based marketing platform RollWorks, a division of NextRoll, announced a new partnership with the largest software marketplace G2 that further bolsters its intent signal...

IDG Communications Acquires Selling Simplified to Become the Largest Provider of B2B Tech Leads Globally

IDG Communications, Inc. announced that it has acquired Selling Simplified, a versatile Marketing-as-a-Service (MaaS) platform that provides lead generation products, data services and analytics. Also...

Optimizely Launches Integrated B2B Commerce & Content Cloud Solution

Optimizely, leading digital experience platform (DXP) provider, announced it is launching an integrated version of its B2B Commerce Cloud and Content Cloud products. The...

SP Industries Selects CQL for B2B Digital Transformation

SP Industries (SP), a leading global manufacturer of scientific equipment, biological drug manufacturing solutions and precision labware and glassware, announced their recent partnership with...

Read Magazine Interview With Deb Wolf, Chief Marketing Officer at Integrate

Hi Deb, could tell us about your journey in MarTech?  I’ve been in B2B marketing for over 30 years. I started out on the ad...
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